Customer relationship management system

Challenge

Grywit asked INNOKREA to design and implement a system supporting the sale of the products and services they offer.

As part of GRYWIT’s operational activities, the purpose of the new tool was, among other

• Reducing the time needed to make a colleague aware of all GRYWIT projects being implemented. If a given employee is absent from the company, his or her case can in most cases be resolved by another person who can check the status of projects and conversations with clients on an ongoing basis.
• Secondly, full information about the customer in one place was supposed to make it easier for the employee to quickly check when he last contacted a given customer, what the effects of these conversations were, and even what services the customer ordered a month or a year ago.

Solution

As part of the cooperation, modern software for small and medium-sized companies supporting sales management (CRM) was created. A lightweight, intuitive and browser-based solution allows salespeople to work effectively in the field and in the office.

The greatest advantage of the proposed solution is its extraordinary usability (adapted based on many years of experience in sales management) and its availability from a web browser on any mobile devices and desktop or laptop computers.

Business effect

GrywIT has implemented an effective business process to support sales and manage relationships with its own clients. Thanks to the implementation of the project, among others: the implementation of a new sales employee is 3 times faster than before, and the working time related to the work of sellers in the implementation of the sales process has been reduced by over 50%.

The implemented modern CRM system also helped provide better customer service, enabling personalized interactions, faster response times and more effective problem solving. Satisfied customers are more likely to become loyal supporters of the Grywit brand.

The company appreciated us for creating an application that was easy to use but not devoid of many functionalities. What GrywIT emphasizes as an advantage of cooperation with us is a very good relationship and a high level of cooperation, thanks to which the final product is what they expect.